Experienced Market Research Company & Consulting Firm in Mumbai, India.

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Client Centric

We are a full-service market research and consulting agency dedicated to delivering a winning solution to our clients

Data Insights | Co-create | Decision Making

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Customized Solutions

Our research solutions are “Custom-built” to meet your specific business needs

Data Insights | Co-create | Decision Making

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Growth Powered by Insights

We work collaboratively to create a winning strategy for your business powered by our data and insights

Data Insights | Co-create | Decision Making

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Integrity

Transparency

Innovation

Teamwork

About DCode Insights

DCode Insights is a full-stack market research and consulting firm with a passion to decode the big picture by adeptly managing the seemingly most basic but critical market research challenges faced by the clients.

We leverage years of expertise to support our clients with cutting edge insights that provide a distinctive advantage. We don’t consult or advise but work as your extended team. ”We are client obsessed.”

Who We Work With

Marketers

Every product stage poses unique marketing challenges for marketers and thus need distinct strategies. We help marketers in calibrating the marketing mix at each stage based on our data and insights.

Consulting Firms

In their quest to formulate data driven strategy for their clients, consulting firms gather data from various sources. Many a times, they stumble at abstruse ends which requires expertise, and additional data points. We reveal the obscure for them.

Start-ups

Cash flow, choice of the target audience, and quality of research amongst many others are the key deciding variables that stand between success and failure for any start-up. We help in fine-tuning need gaps, identifying the right target audience, assessing potential market size etc.

Fellow Partners

We enable Market Research and Field agencies at various stages of the MR project such as recruiting difficult to reach target group, proposal writing, questionnaire design, data analysis, manage demanding client through the complete project cycle etc.

Solutions We Offer

Market Research & Consulting

As a market research and consulting firm, we are progressive yet deeply rooted in the fundamentals of research. We build strong data powered stories by connecting the dots and putting together all the pieces of the puzzle to help you build a winning strategy for your business.

Data Collection

We do not simply collect data. We find ways to make respondents cognitively engaged in the process of data collection. Our team of interviewers are experienced in reaching out to difficult to find target audience. We have quality driven data collection processes and team training programs to ensure consistent data quality.

Ancillary Support

Along with an end-to-end research solution, we also offer a bouquet of customized solutions. Basis your requirement, you can cherry pick from our basket of solutions including early stage consulting, support client engagements, data analysis and visualization, data dashboards, report writing etc.

Why DCode Insights?

Decades of Excellence

Servicing clients for the past 20 years, our continued existence is proof that the fittest do survive. Our multi-category, geographically extensive approach blends together traditional methodologies and a contemporary outlook, providing effective solutions for your business quandaries.

Customized Solutions

We dive into the core of your business for optimal insights, extracting the right data to synthesize and fine tune premium recommendations for you. If you’re ready to receive a thorough, linear walk through your corporate pain points and subsequent source-specific solutions, we’re the right fit for you!

We Keep It Slick

Time is of the essence but so is the value of our work. One of our evergreen rules is never to compromise on mutual respect, which is why confidentiality, timeliness, and quality are of utmost importance to us.

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International markets Covered

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Indian markets Covered

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Customer responses

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Research conducted in 25 languages

Research Solution For Every Product Stage

IDEATION STAGE

The exclusivity of an idea is the by-product of its generation through limitless visualization, which is why we encourage your imagination to flow freely. Upon completion, we screen the idea with you to see what clicks and develop it, helping you modify wherever necessary, and find the right target audience to design an outcome that is uniquely YOU.

EARLY STAGE

We analyze the conceptual journey of your product and put together all the crucial pieces necessary to reveal potential pitfalls, tentative conclusions and channels for success. This is where we evaluate the target group identified earlier, segment it to create a niche, understand your competition, optimally price your product and position it distinctly, thus providing you with a complete tool kit of answers.

LAUNCH STAGE

We help you kickstart a strong product journey as well as map its progression. From crafting and testing to measuring efficiency of the product launch campaign and subsequent interventions, our RACE metrics helps you finetune your go-to- market strategy, foresee and plan the future growth trajectory.

GROWTH STAGE

We minutely monitor the ever-evolving business environment as well as how your brand’s reputation is functioning within the corporate as well as consumer landscape. From tracking your product’s performance, drawing out prospective challenges, widening your audience, building brand preference and revisiting your product’s positioning, we make sure you don’t lose momentum.

MATURITY STAGE

Uncertainty is not an obstacle for us, it’s a challenge we determinedly overcome. Through our experience, measurement metrics and insights, we are able to predict trends, reposition and build your brand further, and finds answers to ensure brand sustainability. From the initial anticipation to the eventual transition, we aim to keep you ahead of your competitors.

Connect with us. We will make you a believer.

What Our Client's Say

“The project was not only delivered under difficult conditions during the peak pandemic time but also the findings were really helpful for our entry strategy to a new market. Team was very professional, and I was really impressed with the detailing and the personal touch provided. Keep up the great work Team @ DCode Insights!”

– Client, International Consulting

“Research findings were comprehensive and detailed, very insightful for the internal team. Thanks for the great effort.”

– Client, Automotive OEM

“DCode is an experienced team and same was reflective at various project stages viz. framing and designing the questionnaire, customized CAPI software, timeliness on data requests and reporting. Wish the team success.”

- Client, Consulting

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Our Clients

Build a distinctive edge for your business growth. “Growth Powered By Insights”

Contact Us

Mumbai Office

iKeva, Supreme Business Park,
2nd floor, Wing B, Hiranandani Garden,
Powai, Mumbai-400076,
Maharashtra

Gurgaon Office
India Accelerator, MGF Metropolis Mall ,
Ground floor, Mehrauli Gurgaon Road,
Gurugram-122002,
Haryana

Contact Number

+91 9999780069